Taggarts Motor Group
The Taggarts Group is a major car dealership with several large showrooms in Scotland for Land Rover, Jaguar, Volvo, Mazda and Hyundai.
D8 were approached by Taggarts to design a completely new website, to co-exist with the website designed by their parent company. The brief was to reflect the premium nature of the company, and to create a fully content-managed site that was very simple for customers to navigate.
In addition the site had to work as five separate sites-within-a-site (for each of the five main manufacturer franchises). The project was developed over a period of three months.
The first Taggarts website we created was launched in August 2007, and building on its success we launched a new version in January 2009. The website achieves top rankings in Google searches for relevant key phrases, without requiring a dedicated and costly search engine marketing campaign.
Taggart’s parent company were so impressed with the site that they replaced their additional website in January 2008 with our design.
- Website design and development
- Content-management systems
- E-mail marketing
- Search Engine Optimisation
- Integration with third party applications
